Friday, May 20, 2016

Rs. 12 crore spent on ads in two years for anti-graft helpline; only six arrests

The Hindu‎‎‎: New Delhi: Friday, May 20, 2016.
Helpline was launched in March 2014 to fight corruption in the police; only 8 cases registered since.
To publicise the anti-corruption vigilance helpline numbers meant to check corruption by its men, the Delhi Police has been spending an average of Rs. 1.5 lakh daily for the past two years.
However, it has only eight cases and six arrests to show for all that publicity so far, reveals an RTI reply.
Between March 2014, when the four-digit anti-corruption helpline was launched, and this April, the police have spent nearly Rs. 12 crore in radio and newspapers ads to make people aware about it as well as the WhatsApp helpline number 9910641064 launched a few months later.
These helpline numbers were launched with great fanfare and were touted to be one of the most effective tools in the hands of the common man to fight corruption in the police.
Ad blitz
Of the Rs. 11.77 crore spent, the major share went into radio ads costing the public exchequer Rs. 10.65 crore. A relatively smaller but significant amount, Rs. 1.12 crore, was spent on publishing advertisements.
The reply states that periodic data of these advertisements or the money spent on them was not available. Hence neither the RTI reply nor independent queries made by The Hindu could establish whether this entire chunk was spent for the initial promotion or the advertisements have been a recurring feature. But if the RTI figures are to be believed, that publicity has not translated into more policemen facing legal action.
Little to show for it
“A total of eight cases under Prevention of Corruption Act have been registered in the vigilance Branch police station on the basis of information received through Anti-Corruption helpline,” reads the reply.
It further notes that based on these complaints only six policemen have been arrested so far.
The numbers also show a declining trend in the numbers of calls received on the helpline. Compared to 109 calls made in the quarter ending June 2014 i.e. the initial days after its launch, only 30 were received in the one ending April 2016.
RTI activist Sudhir Yadav who sought the data sees these numbers as the helpline not being publicised enough despite the humongous spending. He asked why despite bribes being demanded from the common man on a daily basis, why were so few cases registered against the cops and wondered if the publicity money was extravagant.
Responding to the RTI numbers, Deputy Commissioner of Police (Vigilance) R.K. Jha did not comment on the specifics but said it was not possible to have a case registered each day. Another officer said the declining number was a positive sign, showing that the presence of the helpline numbers itself was deterrent enough for cops to stay away from making such demands.
Amount spent on publicity has not translated into more cops facing legal action.